Designing for Trust: Unveiling HubSpot’s AI with Clear, User-Friendly Transparency
FL UX acted as Sr. UX Designer for Aptitude 8, contracting for HubSpot, on the Behind Breeze project. This website promotes transparency around HubSpot’s use of AI by providing detailed cards that explain how various AI systems interact with user data. Each card highlights important information such as data usage, model descriptions, and whether personal data is processed or retained. The design supports HubSpot’s commitment to trust, transparency, and accountability in their AI systems.
CLIENT
Aptitude 8 x Hubspot
YEAR
2024
SERVICES
UX Design
WEBSITE